BeReal’s declare to fame has been its mission to convey authenticity again to social media by making customers put up spontaneous, unfiltered pictures. Till now, the app has allow you to get pleasure from candid posts from your folks. However what if you happen to might see genuine pictures of your favourite celebrities, too?
On Wednesday, BeReal announced the worldwide launch of “RealPeople” and “RealBrands”, that are official BeReal accounts in your favourite celebrities and types.
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The function will launch on February 6 and it is possible for you to so as to add a few of “your favourite celebrities and types” to your BeReal.
The corporate teased you could anticipate to see many cool folks and types, however you may have to attend till the launch date to seek out out who.
The launch of RealBrands and RealPeople means notable companies and people, similar to actors, athletes, and musicians, will be capable to share unfiltered, unedited, and unscripted moments with their neighborhood, like you may with your folks on the BeReal app.
BeReal says the addition of celebrities and types nonetheless matches with the app’s mission of authenticity as a result of it is going to permit audiences to see behind the scenes of notable figures’ on a regular basis lives.
“We imagine that by exhibiting that notable folks and types are folks similar to us — equally boring and fascinating at totally different occasions — we assist reset and enhance a few of the negativity that comes from social platforms,” stated BeReal within the launch.
To qualify for a RealBrand or RealPeople account, you need to apply. BeReal makes it clear that the method is selective and never everybody will get an account. The applying could be present in your BeReal timeline inside the app, as seen under.
BeReal will maintain including RealPeople to the app after the February 6 lauch date. The corporate is giving the general public an opportunity to share who they’d wish to see on the app through a survey, which can also be accessible out of your in-app timeline.